LinkedIn’s new app turns employees into brand embasadors

Posted on Updated on

LinkedIn is stepping up its prescience in the B2B space with its newest app, Elevate. It’s currently in a closed pilot testing round, but will be available in Q3. Basically, it turns employees into brand reps by allowing them to share company content over social media networks, and even schedule when that content is shared so they can arrange for it to appear at the best time. The results so far have shown that people using it attract more company page views, followers, and job views. If you want to know more about Elevate, read my latest piece on B2BNN.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s